Juan F. Blanco | UX/UI · Graphic & Web Design · Social Media


Product design, Brand Development, Social Media enhancement




Product design

Social Media

Brand Development



BIOEFFECT is also known as the Amazing Serum from Iceland that contains the Nobel Prize winning Epidermal Growth Factor.

I've been working for the Spanish & Portuguese branch expansion since they hired me to visually develop their brand in these markets.

Ever since I started working for this brand, I've been able to redesign their e-commerce product page, that resulted in a conversion rate increase of 25%.

From Social Media to Newsletter and graphics creation, this brand has trusted me for the past few years and their satisfaction has been proved with the obtained results.

Product Page Re-design

Heuristic Evaluation:

Analysis of previous design usability

UX Desk Research:

Competitors & Reference Analysis

Desktop & Mobile Re-design:

Based on Jacob Nielsen's UX Guidelines

for e-commerce product pages.

Brand Development

· Campaigns design

· Newsletter design & implementation

· Web banners design

· Social media graphics & engagement growth

· Shopify e-commerce enhancement